Display Week is the Society for Information Display’s premier international event for the electronic display industry. It’s a great opportunity to discover new and exciting technological trends, as well as a chance to stay connected with a large cross section of Synapse suppliers and partners in the industry. I first attended Display Week in 2015, and this year’s event was my third visit. It was great catch up with some of our suppliers and check out the newest technological advances.
Staying in tune with industry trends helps prepare us to solve the unique technology challenges we often encounter
Synapse is often engaged with projects that push the technological limits of displays and sensing technologies. Staying in tune with industry trends helps prepare us to solve the unique technology challenges we often encounter - be it custom or novel display geometries and sizes, ultra low power wearable displays, touch surfaces for challenging and harsh environments, or unique materials, light guides, and optical films.
This year at Display Week I saw two standouts in new display technologies: transparent color displays and foldable OLED displays.
A mobile display company, JDI, showcased their new transparent color display. Using new technology to eliminate the need for color filters and polarizers, JDI has succeeded in manufacturing a prototype that achieves a groundbreaking 80% light transmittance. High transmittance allows the display to appear truly transparent to a user, where images can be displayed in concert with an unobscured background. This technology could enable a richer Augmented Reality product experience with potential applications in many industries, including consumer, industrial, and automotive.
Two manufacturers, BOE and AUO, exhibited their foldable OLED displays. The use of plastic substrates allow the displays to be dynamically folded while in use - a key differentiator from the curved displays already seen in some smartphones. Foldable display technology has the potential to revolutionize the way we think about wearable and mobile devices… imagine foldable tablets, jewelry or clothing with integrated display, or a modern redux of the flip phone! BOE has reportedly already started low volume pilot production of these foldable displays, and AUO estimates they will be in full production of their foldable OLED in 2018.
As sustainable design becomes a higher priority in the development of new products & systems, it’s becoming critical for engineers to learn how to apply industry-accepted sustainable design and manufacturing practices for new product development.
The recent success of smart speakers has been a great leap in human-digital interaction, but there’s still a lot of space for developers and companies to cover to create smart devices and environments with truly engaging and intuitive interfaces. While voice command technology can handle simple tasks, the interaction can fall short because it has modest understanding of human intent.
The ubiquitous “wake words” used by today's smart speakers can make for an awkward if not frustrating experience when designed into custom devices. Recent technology advancements and some creative design could allow us to get the attention of our digital assistants in a more natural way.
Synapse is a product development firm. We work with the best companies in the world to drive innovation and introduce cutting-edge devices that positively impact our lives. Fueled by a desire to solve complex engineering challenges, we develop products that transform brands and accelerate advances in technology.